Wish this was a sign that Prince was wising up and has come to the realization that aloofness rarely works when it comes to making the masses dance.
Perhaps it’s the recent appropriation of his signature styles by the likes of Jason Derulo (Chris Brown without all the woman beating) and Robin Thicke (the new Tom Jones) that has spurred this latest attempt at regaining his position on the charts. Whatever the case, this is a welcome entry.
Oh, and the presence of Ms. Deschanel? Eh. No harm.
Goulding, of course, acquits herself quite nicely. There’s nothing to dislike here, but also nothing to keep your attention for three and a half minutes.
Sweet, achingly sincere acoustic, Christian rock opening? Check. Shuffle beat build up? Check. Stadium-ready, soaring, inspirational, declarative Coldplay-like bombastic chorus? Check.
Yes, it’s likable. Yes, it’s harmless. And, yes, it will be wafting from the speakers of our car radios for the next four to six months. Sigh. It’s almost enough to make me yearn for a new Maroon 5 album. I said, almost…
That she’s grown as a vocalist is undeniable, as is the fact that she’s stylistically cast a wider net. Does it all work? No. For example, the childish spoken word stanzas that link verse to chorus on ‘G.U.Y.’ pretty much sink this one as far as radio is concerned.
The lady has got it going on. Gone is amateur hour… she’s a professional now.
Every artist of any worth goes through a period of growth marketed as new product. It’s what comes next that has me excited about Ms. G.