Weekend Onesie:
Think Of The Children! Part III
The Marlboro Babies
Gee Mommy, you sure enjoy your Marlboros!
"Images of infants and children had multiple values to tobacco advertisers. They reinforced the respectability of smoking as part of normal family life. The images of youngsters tended to send a reassuring message about the healthfulness of the product. Finally, it was an obvious ploy as part of their campaign to expand the pool of women smokers."
Yes, this was a thing! Apparently baby was not going to be happy unless both Mom and Dad risked lung cancer.
Of course, there was something in it for baby, too. It sure kept breastfeeding interesting.
Yes, Philip Morris! Hook 'em on nicotine... from cradle to the grave!
Will wonders never cease.
Not a lot the boys of Madison Avenue wouldn't do to make a buck.
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